If you have a company or are a professional who develops an online project, you have most likely activated one or more landing pages for your advertising campaigns and then this video concerns you very closely. The Landing page is a special page where the fundamental points of your business are concentrated . For this reason, when you run campaigns on Google or on social channels, landing people on a landing page in many cases increases the results of the campaign itself. And if a “proper” video has been inserted into this
Landing after
Careful analysis, the results are almost guarante. But what should this video be like? What basic requirements must it contain? Let’s clarify right away, different b2b email list types of videos can be inserted into a Landing page: those made in motion graphics , those drawn and then animated , or even with just titles , those with images . Here I am referring to all those videos that contain testimonials represented by one or more people.
And movement
In short, I try to list my 5 fundamental technical and less technical points of this video. Framing is body language! It uses a. American shot ” shot alternated Asis Email List with a narrower ” half-length ” shot, the gestures of the body in this phase make us more or less credible. The environment is attention and concentration Shoot your video in a neutral environment without scenography or disturbing elements. Preferably a white background. Make sure that all the attention is on the testimonial who is speaking. Clothing to convey a
